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Sponsored by Pillar to Post |
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Introducing Generation Z: Part 1 |
By Patty McNease, VP of Brand Marketing for Homes.com |
Move over millennials, there's a new buyer in town. Generation Z buyers are the newest group to hit the market. Even though they are the first group that has never known a world without technology, their buying trends may be a bit surprising. While many may believe that this generation will turn more to technology for their home-buying and -selling needs, it turns out that this isn't the case. According to a recent Homes.com survey, nine out of 10 Generation Z adults plan to use an agent to buy a home. Before finding the best ways to work with this new age group, let's break down what they want when it comes to real estate. Who Are They? Generation Z is classified as those born between 1995 and 2012. ...
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